The stock (ticker POETF) has traded under a buck since August 2015. It did have a brief run up to over $2.00 in early 2014, so any investor who bought in during that time has a right to feel disappointed that POETF has since fallen in price. There is nothing misleading about citing facts from a company's own financial statements, such as negative retained earnings and lack of revenue. I meet plenty of entrepreneurs in the San Francisco area who convince themselves that a cute technology entitles their enterprise to a huge valuation. Tech skill is not the same thing as marketing skill but this is often lost on people who fall in love with their favorite laboratory concept.