The Battle Of Smartphone Assistants: Siri Vs. Google Assistant

Until recently, Siri remained the undisputed champion in the battle of smartphone personal assistants.

Siri was first introduced on mobile via the iPhone 4S in 2011, and it has remained a staple of Apple products for years. Over this span of time, Siri has been able to understand more commands through better voice recognition, while also integrating into additional apps and products.

Today, you can even use Siri to queue up your next Uber, transfer money to a friend through Square, or help navigate new shows on Apple TV.


With the roll out of the new Google Pixel phone, a new challenger to Siri has emerged: Google Assistant.

In the following infographic from Zlated, both Google Assistant and Siri are tested against each other to find the true victor in the battle for personal assistant supremacy:

(Click on image to enlarge)

google-assistant-vs-apple-siri-1.jpg (796×9276)

The overall winner? Google Assistant.

It makes sense that Google would only formally introduce a competitor to Siri if it knew that the potential to be the best was there. For Google, the stakes were high as Eric Schmidt previously admitted that Siri could be a threat to Google’s lucrative search business.

At the end of the day, Google Assistant acts less like a robot, while remembering your information and preferences better. This makes Google Assistant easier and more natural to converse with, giving it the edge overall.

The interactive visualization you see in this post was created by data visualization expert Max Galka from the  more

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Jason Stewart 3 years ago Member's comment

Thank you Jeff for this very interesting look into smartphone assistants Jeff. Even with the head start Siri has, Google's ability to develop deep learning AI is a force to be reckon with. Google's Alpha Go success has proven as much. Even if Google assistant could not perform to the level Siri has been performing, I have no doubt in my mind that it will eventually surpass Siri.

Alexis Renault 3 years ago Member's comment

How would you say #Apple's #Siri or #Google's #GoogleAssistant compares with #Microsoft's #Cortana or #Amazon's #Alexa? $AAPL $GOOGL $MSFT $AMZN

Sensible Cents 3 years ago Member's comment

I use #Alexa often. It can't answer nearly as many questions as #Siri, but can have "skills" added, app-like programs to do everything from play games to control your smart home. $AMZN $AAPL

I've never used #GoogleAssist and hadn't realized #Google was getting into this space but could see them being formidable. But I've never had #Cortana successfully answer anything I've ever asked it. All it does is direct me to a web search. No idea what #Microsoft is trying to accomplish with that but I would place them dead last. $GOOGL $MSFT

Chee Hin Teh 3 years ago Member's comment

Thanks for sharing. Merry Christmas