E Insense: The Data-Driven Marketplace For Marketers & Influential Creators

We had the opportunity to interview Danil Saliukov, CEO of Insense. The creative platform for custom content creation and paid amplification with professional and influential creators.

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Q: Can you tell us a bit about yourself and Insense?
A: I was a mid-top manager at a payment company, that was listed on the Nasdaq, with quite a fascinating career path ahead of me. I joined as an international business development manager, became industry head after 3 months, and then head of department 12 months later with the responsibility of 13% of Net Revenue of a $1B public company. Anton and I are brothers, and Anton still says that it was the best sell in his life :) . Before joining Anton, I analyzed the video ad market and found it as a $90B+ market, with a strong trajectory for growth because of the digital video segment. Ultimately, the most important thing for me was my belief in Anton. We launched Insense in August 2016.

Insense is a data-driven marketplace for marketers and influential creators. Our marketplace makes it easy for marketers to create highly effective video content through a network of creators and data optimization of the ML engine. ML engine helps analyze performance data and historical results of paid campaigns to amplify it to the ML model and predict the potential performance for future campaigns.

All posting, tracking, and engagement takes place within our marketplace- making it a one-stop shop for advertisers looking to boost their brand or message.

Q: How did you get the idea for Insense?
: My inspiration for founding Insense was quite simple-- our experience with advertisements in social media. While browsing Instagram back in 2016, we noticed that a lot of advertising was just disgusting-- content similar to banners from the early 2000s. 

Anton had his own social media boutique agency serving brands such as Uber (UBER) and McDonalds (MCD). He worked a lot with independent freelancers and creators to deliver great creatives for organic and paid channels. 

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Alexis Renault 1 year ago Member's comment

@[Danil Saliukov](user:141554), what do you mean when you say Facebook gives you access to beta? I don't understand.

Danil Saliukov 1 year ago Member's comment

@[Alex Campbello](user:5061) @[Alexis Renault](user:7620) hey - Facebook invites and grants early access to new betas in new products or features in the API: www.facebook.com/.../become-a-partner

Let me know if you have any questions!

Dave Schneider 1 year ago Member's comment

Very cool, @[Danil Saliukov](user:141554). Any perks for investing more than $100?

Danil Saliukov 1 year ago Member's comment

@[Dave Schneider](user:93147) hey Dave - thanks for your question! Sure, we have a bunch of very cool perks such as "Shoutout from three Insense Instagram influencers" or "Shoutout from three Insense Instagram influencers". You can find a full list here: https://republic.co/insense

Wall St. Wolf 1 year ago Member's comment

Very cool. I plan to invest.

Danil Saliukov 1 year ago Member's comment

@[Wall St. Wolf](user:4860) Great! Let me know if you have any questions or ideas!

Kurt Benson 1 year ago Member's comment

Nice job @[Danil Saliukov](user:141554), impressed that you have that deal with Facebook.

Danil Saliukov 1 year ago Member's comment

Kurt Benson, thanks! We are also working on deals with YouTube, Snap and TikTok (though it is challenging times). If you want to be posted, please follow our campaign on Republic: https://republic.co/insense

Kurt Benson 1 year ago Member's comment

How does your company actually generate revenue?

Danny Straus 1 year ago Member's comment

This is a great idea!

Danil Saliukov 1 year ago Member's comment

Hi Danny - thanks for your feedback! You can learn more about our product here - https://republic.co/insense

Currency Trader 1 year ago Member's comment

Count me in!

Angry Old Lady 1 year ago Member's comment

Assuming I understand this correctly, I agree - I think there is a strong market for this which will only grow.

Danil Saliukov 1 year ago Member's comment

thanks for your positive feedback!