E Who Is Your Pick In The Super Bowl Of Stocks?

Who is your pick in the Super Bowl of stocks?

The Seattle Seahawks will attempt to defend their crown against the New England Patriots in Super Bowl XLIX. At most sports books, the Seahawks opened as favorites. However, due to demand by bettors, the Patriots have since swung to become 1-point favorites. Needless to say, at least on paper, it is a very even matchup.

This got us thinking…if this were the Super Bowl of stocks, then which two teams would be represented in the big game? We came up with Apple Inc. (AAPL) vs. ExxonMobil (XOM).

Apple is similar to the Seattle Seahawks in many ways. The first is that they are the current defending champion. Apple overtook ExxonMobil in total market capitalization back in 2014. Apple currently has a market cap of $682 billion (yes, that is two-thirds of a trillion dollars!) compared to ExxonMobil, which has fallen rapidly into second place at a $370 billion market cap.

This is an amazing turnaround considering that Apple was on the brink of bankruptcy less than 20 years ago. Microsoft stepped in and gave Apple a $150 million dollar life line back in 1997 that essentially saved the company from pending doom. Incredibly, in the very same year, the Seahawks were purchased by Microsoft co-founder Paul Allen. Maybe he should have purchased Apple instead of the Seahawks. Nevertheless, the Seahawks have gone from the NFL laughing stock to one of the most popular teams in the country. There is a joke that says, “What is the difference between the iPhone and a Seahawks fan? The iPhone has been around longer than 2012.”

On the other side of the playing field, ExxonMobil has a longer track record of proven success – similar to the New England Patriots. They have a Hall of Fame coach and quarterback, but seem to work in the midst of controversy. Some would argue that Oil companies work in gray areas similar to deflated balls and hidden video taping of opponents. ExxonMobil (just like the Patriots) hasn’t had the same type of success in recent years that they had when commodity markets were booming, but they certainly have experience on their side!

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Disclosure: This is not a recommendation to buy/sell any of the securities mentioned in this article.

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Stephen Wong 5 years ago Member's comment

Comparing apples to oranges, pun intended. An oil company vs a technology company...hmmm. Apple is obviously the new kid on the block whereby Mobil is a dinosaur or is it made from dinosaurs. I would pick Apple as the winner since oil and fracking has hit a snag and glut.

Kurt Benson 5 years ago Member's comment

You certainly make the case for $XOM, but that Apple magic definitely needs to be factored in.

Apple fans are very passionate about the company and its products and that makes the stock worth a premium. Plus their products have outsold all expectations. I don't see this changing any time soon. It was a bit iffy after Jobs' departure but clearly the company has still got the "right stuff."

Dick Kaplan 5 years ago Member's comment

3/4 cash since end of last year...not as easy as before. Good article.