Botox procedures have become an increasingly popular practice, not just for medical procedures but also for aesthetic improvement procedures such as face lifts and so on. As a result, quite a few medical practices have begun offering Botox services. But there are quite a few factors to consider when deciding whether or not to get Botox training and offer those additional services at your own practice.
Botoxonomics” is a phrase that is defined as “the economics of adding Botox and dermal fillers to your practice”. Essentially, it weighs the economic and financial benefits and drawbacks of offering aesthetic medical services to your practice. In this article, we will briefly discuss botoxonomics in order to better help you understand the potential pros and cons of providing services such as Botox.
Pros.
- Attract new patients. Expanding your range of available services will also inevitably attract new patients to your practice. And once they have utilized your new aesthetic medical services, they might decide to return to your practice to partake of your other services as well; they might even recommend you to their friends and loved ones, which can in turn bring you even more new patients.
- Make a profit. Making more money is of course a lucrative reason for why many medical practices are beginning to include Botox treatments in their list of available services. And not only will adding these aesthetic services bring you more income in general, but these services can be very profitable, especially in the long term. This is because once patients come to you for one service, they will likely return to you for other services. Certain treatments are also done quite frequently (monthly facial peels, for example), meaning that offering these services can net you additional profits on a steady and consistent basis.
Cons.
- Additional training. You will of course, need to get the proper training in order to offer aesthetic medical services in additional to whatever more traditional services you offer at your medical practice. Depending on your schedule, finding the time to fulfill these training needs can be difficult and frustrating. That being said, with all the potential benefits you can gain from adding Botox services to your practice it’s very likely that any time spent on this extra training will be well worth it in the end.Related articles at https://dentox.com/botox-edu-news/