This looks like a tough market for #Careem, despite its success, #Uber, #Lyft and others have global presence with proven business models to reduce costs. In fact, as a customer of Uber and Lyft;, Lyft was actually cheaper. Gaining market share involves the uncertainty of consumers switching over.
Billion Dollar Unicorns: Careem Is The Latest Middle East Unicorn
This looks like a tough market for #Careem, despite its success, #Uber, #Lyft and others have global presence with proven business models to reduce costs. In fact, as a customer of Uber and Lyft;, Lyft was actually cheaper. Gaining market share involves the uncertainty of consumers switching over.