Three Things To Avoid As An Amateur Stock Picker

In 2008, I was living in a tiny, dirty efficiency apartment in the worst part of my town. I couldn't even afford cable. I ate a chicken breast every night for dinner, and most of the time, skipped breakfast and lunch. I was poor.

But six years later, I make more money than any of my friends. I'm the only guy I know under thirty who owns a house a block away from the intracoastal in beautiful South Florida, a boat, and two cars, including a BMW. I bought it all myself.

How did I do it, you might wonder? By picking stocks? Hell no. I did it by finishing a business degree, trying many different things after college until I figured out what I wanted to do, aligning myself with people who could help me and finding a company that could afford to pay a high salary. And then I just worked my ass off.

Sorry to disappoint. Nevertheless, I do enjoy picking stocks. I like scanning the S&P and the Russell for inconspicuous, even obscure companies, looking for issuers that meet some basic criteria. For example, a company that produces a good for which there is a demand, with its financial house in order, and growing revenue and tightly controlled costs.

I've picked some winners, and I've picked some serious losers. This article is about the losers. Here are my top three things to avoid if you want to have "luck" in picking stocks.

1. Don't fall for lies.

Early on in my stock-picking foray, I got in with a company called A-Power Energy Generation Systems (APWR). APWR was a Chinese manufacturer of wind turbines, and by the time I came across the issuer in 2009, their Securities and Exchange filings looked unbelievable. They were striking deals all over the world, dozens of them at a time, raking in millions of dollars every quarter. The balance sheet was impeccable. The stock was trading at five times it's earnings. Between 2009 and 2010, shares jettisoned from $5 a piece to over $30. I rode the lighting. I traded the stock over and over again on the spectacular twelve-month run. 

The last trade I made was a big block purchase of shares at around $28. Within a few days, the share price suddenly shed 20%. Within a month, the stock traded at half that value. People were dumping shares. I unloaded my holdings during the slide from $16 to about $10. And I was one of the lucky ones. Six months later the stock was destroyed, trading for fractions of a penny, and then simply flamed out like a dead candle.

A 2011, a class action lawsuit was filed in the states against the company and major officers alleging massive financial reporting fraud. Settlement was approved by the Court in 2013, which recovered about $3.6 million for roughly 41 million "damaged" shares (before attorney's fees and litigation costs). I haven't yet received my insultingly tiny share of the award proceeds. Click here to learn more about the APWR Class Action and settlement.

If it seems too good to be true, it's because it is. Watch out for companies that cook their books. It happens all the time, but once you've been burned, it's easy to spot.

2. Don't be a day-trader.

Don't do it. You can't do it. Stop trying.

Day-trading "gurus" who tell you that you can be a day-trader, like Timothy Sykes, are all smoke and mirrors. Sykes can make videos of himself and his friends parading around on his private jets, driving fancy cars and eating lobster, and telling you that you can be like him, too - you just have to stop making excuses, and do it! If you think he gets all his money from day-trading, you are a fool. Guys like Sykes run a very simple business model. Build a website and an program that sells an image in return for membership fees and advertising revenue.

Real day-trading is gambling - nothing more. And the problem with gambling in the financial markets, much like gambling in Vegas or Jersey, is that the house always wins. They don't win "sometimes." They always win.

Even if you make a day-trade where you secure a spread on 10,000 shares - say $0.10 - you've got $1,000 in the bank. Right? Well...it's complicated.

Have you considered your broker's commission? Have you considered the capital gains tax implications? Not to mention the qualifying questions: do you even have enough money to safely try day-trading? It requires tens of thousands of dollars to secure the kinds of spreads that can actually pay your mortgage every month, and that's only if every trade goes your way, which is a mathematical impossibility.

What about the opportunity cost of deploying all of that money, and the dozens of other ways you could have put that money to work in a safer, higher-return equity or basket of equities?

If you choose to day-trade, good luck: you're up against some powerful forces who make money regardless of your position in the market. Brokers, institutional investors, flash boys...the list of people who are waiting to take your money goes on and on.

And if you're still not convinced that day trading is a bad investment of your time and dollars, consider this: Warren Buffett is the opposite of a day-trader, and he's the richest guy on the planet. There is no day-trader who will ever in their lifetime accumulate even one-tenth of one percent of Buffett's wealth.

Don't day-trade. Make smart investments into well-managed vehicles that generate solid returns.

3. Put down that penny stock.

Ignore me, if you'd like, on the first two points. But please, please...stop trying to trade penny stocks. You are not trading. You are putting your money directly into someone else's pocket. Penny stocks, or issuers trading on unregulated stock markets, like the OTC or pink sheets, are basically black markets for nowhere stocks. Occasionally, issuers rise out of the pink sheets and onto a real market, like NASDAQ. But that's pretty rare, and it's certainly not going to happen the day (or even the year) you are trading one.

The biggest danger with penny stocks is that there is an unknown degree of risk in the imbalance of knowledge. You have no idea who is holding the shares that you are buying. You have no way of knowing whether that person is actually running the company, or just running their mouth. The content the company publishes is a thinly veiled attempt at legitimizing theoretical values. You don't know if the 10Ks that are "filed" are real or not. You don't know anything about anything that has to do with that stock. 

Sadly, too many people think trading penny stocks is a bulletproof quick road to riches. But the only people that are getting rich, and sometimes illegally, are the stockholders you're buying from. 

Want to become a great stock picker? Avoid fraudulent issuers by recognizing the warning signs, don't attempt to "day trade", and avoid unregulated penny stocks. There's far more to learn, but that's a good start.

I have no positions in any stocks mentioned, and no plans to initiate ...

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Ilene Carrie 10 years ago Contributor's comment

Hi Tom,

Thanks for the article - great advice. Could you get into more detail on lies and how to recognize them -- in case they do not appear under the Quarterly Report heading "Gross Exaggerations, Lies and Other Misc. Crap"?

Sasha Williams 9 years ago Member's comment

Would like to hear more on this as well.

Brittany Lacey 10 years ago Member's comment

Same question as Caitlin, thanks.

Caitlin Snow 10 years ago Member's comment

Really enjoyed this, where can I find more of your work?

Joel Santiago 10 years ago Member's comment

Thanks Tom, great posts. Do you have other articles available?

Paturi Bapaiah Chowdary 10 years ago Member's comment

GOOD ARTICLE FOR NEW INVESTORS, ANOTHER ADVICE FROM MY SIDE IS DON'T BLINDLY FOLLOW TIPS GIVEN BY BROKERS. ON TV CHANNELS

Arivannoor Mathai 10 years ago Member's comment

With my 30 years experience in share investments, I fully agree with the points detailed in the article.

Ridwan Ramdass 10 years ago Member's comment

Thanks Tom for knocking on my head but unfortunately i'm only reading this after losing my money in IPOs. Like u said false hope stops no one and i was one of them. I had a hunch that whatever i earn i could lose again one day if i put too much trust in some new found wide grinned brokers. I'll taking ur advise!

John Fitch 10 years ago Member's comment

I enjoyed the article Tom. I used the drink the penny stock kool aid. Learned my lesson pretty quick. Got in on the tail end of the January marijuana stock boom where you could throw a dart and double your money in under a week. I had the unfortunate luck of getting in right before the overdue massive correction. The vast majority of the "companies" had no substance to them. Just scams riding the wave of the hottest stock trend. Needless to say, never again.

Tom Copeland 10 years ago Contributor's comment

Haha. Thanks for the comment, Ilene.

I would say red flags include grossly exaggerated revenues, especially quarter-over-quarter, as financial reporting fraud doesn't just suddenly happen with one filing. Grossly exaggerated revenues might be growth of 50%+ every quarter over the last 2-3 years. I would also watch for an unusual amount of shifting in executive ranks (also available in filings). Thirdly, watch out for any company in which the majority of the stock is owned by a prevailing interest (executive, officer, etc.) that isn't a large multi-national with proven revenues and audits.

Many other red flags exist, and I welcome any and all to add theirs here in addition!

T

Ilene Carrie 10 years ago Contributor's comment

thank you Tom

Johan Gill 10 years ago Member's comment

This might seem obvious, but stay away if the auditor says anything equal to "Meh, I don't know if this is legit or not". I have seen that in a few reports.

Ilene Carrie 10 years ago Contributor's comment

thank you

Johan Gill 10 years ago Member's comment

And another one: if the earnings are good, but the free cash flow stays negative, you might be up against some foul play. It may be nothing more than a period of heavy investing, but the last time I saw this, it ended up with the owners buying out the company.

Joe Kelly 10 years ago Member's comment

Despite your good advice I think once we decide to take our investments in our own hands we all try day trading at some point. We all lose a bunch of money on it. We tell the newbies not to do it. they do it anyway. Keep beating the drum anyway. May as well try and keep someone from urinating away a bunch of money like I did in 2013. I knew better but did it anyway.

Tom Copeland 10 years ago Contributor's comment

Joe, nothing wrong with doing something stupid, so long as we learn from it. You and me both tried day trading before reality throw a cold glass of water in our face, and we woke up. You lost money, but you're a wiser investor now. The newbies will learn, too.