Former Snap engineer Bobby Murphy has launched a new social network called Butterflies, which integrates AI-driven entities that can engage in conversations, provide companionship, and assist with various tasks.

The platform’s AI companions are designed to learn from user interactions to continuously improve their responses and adapt to individual preferences, creating a personalized and dynamic social experience that evolves with the user.

Murphy’s vision for Butterflies is to blur the lines between human and artificial intelligence, fostering a seamless coexistence. The AI entities on Butterflies aren’t just chatbots; they’re virtual beings capable of AI-generated “meaningful interactions, emotional support, and even forming complex relationships with users.”

If this is over your personal creepy/cool threshold, you’re behind the times. People have been spending hours per day on Character.ai happily conversing with synthetic characters for more than a year now.

Is AI a possible solution for the well-documented increase in loneliness, or is it just a new entertainment medium coming into its own? Maybe it’s a bit of both. One thing is certain: the concept of “being authentic” is about to be redefined. Get ready to be “authentic synthetic,” a term to identify trusted synthetics with good reputations and high value to the individuals that interact with it. It makes my brain hurt.

Butterflies.ai

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