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Tesla Inc. (TSLA) is trading at $313.51 after a busy and turbulent week for the electric vehicle maker.

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Tesla, Inc. (TSLA)

The company confirmed it will host a launch event on July 15 in Mumbai, marking its formal entry into India. At the same time, CEO Elon Musk is pushing forward with robotaxi expansion in Austin and the integration of xAI’s Grok chatbot into Tesla vehicles. These developments arrive amid a growing backlash across Europe over Musk’s political actions and rhetoric.

India Launch Marks Strategic Shift

Tesla will open its first Indian showroom in Mumbai’s Bandra Kurla Complex. After years of lobbying and policy delays, Tesla is now entering India via imports rather than local manufacturing. The company brought in around $1 million worth of merchandise and vehicles, including six Model Y units and several Superchargers from China and the U.S.

🚨 Musk's Tesla marks formal India entry with Mumbai launch event

Tesla will open its first India showroom in Mumbai next week, having imported $1 million worth of cars and merchandise, marking its entry into the world's third-largest car market despite $TSLA CEO Elon Musk's… pic.twitter.com/QGY0cptHCq

— Herbert Ong (@herbertong) July 11, 2025

Despite earlier plans for a $2–3 billion local investment, Tesla appears to be holding off on manufacturing in India, citing high import duties of up to 70%. While the Indian government created a special policy to attract automakers, Tesla’s current strategy focuses on sales rather than production. Hiring for shop managers, service executives, and supply chain roles has already begun.

Robotaxi Rollout and Grok Integration

Tesla is also expanding its robotaxi footprint in Austin, Texas, and plans to bring the AI chatbot Grok into its vehicle lineup. Musk announced Grok would appear in cars “next week at the latest,” even as xAI faces criticism over antisemitic outputs. Regulatory approval for robotaxi service in San Francisco’s Bay Area is expected in the coming months.

ELON'S ANNOUNCEMENT: GROK IN CARS SOON

Elon Musk announced on X that Grok, xAI's AI model, is coming to Tesla vehicles very soon, by next week at the latest. This follows a livestream where it wasn't mentioned, prompting questions. Integration details are unclear, but it may… pic.twitter.com/SWkZBmZc4l

— The AI Showdown 24x7 (@ai_24x7) July 12, 2025

This push into autonomous mobility aligns with Musk’s long-standing vision but comes at a time of brand volatility, especially in light of his political actions and social media outbursts.

Surging Sales in Norway Defy EU Slump

Tesla’s sales in Norway jumped 54% year-over-year in June, led by a 115.3% surge in Model Y registrations. The company’s strong performance in the world’s most EV-friendly market contrasts sharply with a broader European slump. Tesla sales in Germany dropped 60% in June, and France also saw a decline.

Norwegian EV Association leader Christina Bu credited the Model Y’s practicality and affordability for the uptick. Incentives like VAT exemptions and home charging access continue to drive EV demand in the country.

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