GBP/JPY continues to lose ground for the fourth consecutive day, trading around 199.50 during the Asian session on Wednesday. This downside could be attributed to the improved Japanese Yen (JPY) likely due to a return of risk-off flows. The Bank of Japan (BoJ) may raise interest rates at next week’s policy meeting, prompting short-sellers to exit their positions and providing support to the JPY.

On Tuesday, a senior official in the ruling party, Toshimitsu Motegi urged the Bank of Japan (BoJ) to more clearly communicate its plan to normalize monetary policy through gradual interest rate hikes, according to Reuters. Additionally, Prime Minister Fumio Kishida added that normalizing the central bank’s monetary policy would support Japan's transition to a growth-driven economy.

On data front, the Jibun Bank Japan Manufacturing PMI unexpectedly fell to 49.2 in July from 50.0 in the previous month, missing market forecasts of 50.5 and indicating the first decline in factory activity since April, according to preliminary estimates. In contrast, the Services PMI surged to 53.9 in July from a final reading of 49.4 in the prior month. This marks the sixth increase in the service sector this year and the steepest pace since April.

In the United Kingdom (UK), the reduced likelihood of an August rate cut by the Bank of England (BoE) is likely to support the British Pound (GBP) and mitigate declines in the GBP/JPY cross. Traders are anticipating the UK PMI activity survey results, set to be released during Wednesday’s London market session.

The market broadly expects a rebound in the July UK Services PMI, which fell to a seven-month low of 52.1 in June. Median forecasts predict a rise to 52.5. Additionally, the Manufacturing PMI is anticipated to increase to 51.1, up from the previous reading of 50.9.

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