ETFs To Shine Bright On Rising Video Streaming Trend

The coronavirus crisis has forced people to maintain social distancing and work remotely. Strikingly, even as the rebooting of the U.S. economy happens in phases and social-distancing restrictions are being eased, people are increasingly opting for contactless operations. It’s largely because the pandemic has brought about some changes in lifestyles.

The outbreak continues to expand globally as the total number of cases has crossed 24 million, according to Johns Hopkins University. Meanwhile, more than 5.8 million coronavirus cases have been registered in the United States, with a death toll of at least 180,000. Per a CNN report, an ensemble forecast published by the United States Centers for Disease Control and Prevention now projects more than 200,000 coronavirus deaths with an estimated 195,824 to 207,269 in the United States by Sep 19.

In such a scenario, it feels like the second half of 2020 will continue to bear the brunt of the pandemic with increased demand for in-house entertainment.

Coronavirus Drives Video Streaming

More and more people are spending time at home, in keeping with social-distancing guidelines due to the pandemic. As a result, people are resorting to streaming platforms like Netflix (NFLX), Amazon Prime or Disney+ (DIS) or turning to social media platforms like Facebook (FB) and Twitter (TWTR) for in-house entertainment. In fact, going by data from Grabyo’s “At Home Video Trends—U.S. 2020” study, people in the United States are spending 22% more on streaming than in January 2020 along with spending increase of an average of $1 billion a month, according to a Cord Cutter News article.

The study also reflects that 89% of Americans are spending on a video service, with 33% of those buying at least one new streaming service since March. The report also suggests that people plan to maintain all subscriptions even after the easing of pandemic-related restrictions. Demographically, of the total American video customers, 65% aged between 50 and 64 and 50% above 65 are now paying for online streaming, per the report.

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