PRESS RELEASE — London, United Kingdom — April 13, 2026 — PRNow, the industry leader in high-impact press release distribution, today announced the official launch of PressPass, a comprehensive, free-to-use platform built exclusively for journalists and media professionals. Designed to cut through the noise of traditional wire services, PressPass offers highly granular targeting, unrestricted multimedia access, and first-of-its-kind AI integration.
As the media landscape becomes increasingly saturated, journalists are tasked with finding needles in a digital haystack. PressPass addresses this by moving away from "mass blasts" and toward a curated, user-defined experience.
Custom Newsfeeds Powered by Precision
PressPass allows media professionals to build custom newsfeeds based on more than 250 industry options, specific subject categories, and thousands of geographic regions. Unlike traditional services that rely on rigid, predefined lists, PressPass introduces a "Your Words, Your Rules" approach, allowing users to filter news by:
Revenue & Financial Data: Target stories based on company scale—from seed-stage startups to enterprise giants—or specific milestones like funding rounds and acquisitions.
Granular Keywords: Create feeds based on hyper-specific terminology relevant to a journalist's beat.
Multimedia Access: Direct, unrestricted downloads of high-resolution photos, logos, and videos, ready for immediate editorial use.
The Industry’s First "Bring Your Own AI" Integration
In a move to modernize the newsroom workflow, PressPass enables journalists to connect their own OpenAI or Claude API keys directly to their newsfeed. This allows for automated summarization, sentiment analysis, and intelligent filtering, ensuring that the most relevant stories are surfaced and synthesized instantly.
"Journalists are the backbone of the information economy, yet they are often the ones most bogged down by irrelevant data," said a spokesperson for PRNow. "With PressPass, we’re handing the steering wheel back to the media. Whether it’s a tech reporter tracking AI startups by revenue or a local editor monitoring regional policy, we’re providing the tools to find the story faster—without the price tag."
Seamless Integration for Media Partners
Beyond individual use, PressPass offers robust licensing and feed options for media organizations. Partners can choose between full-text hosted feeds (to retain site traffic) or headline-only feeds via RSS, Atom, NX, or FTP, all updated in real-time.
PressPass is available immediately and is 100% free for verified journalists and media professionals.
About PRNow
PRNow is a premier press release distribution platform built for the modern PR professional. With a database of over 10,000 verified brands and 1 million+ press releases, PRNow combines affordability with advanced technology to turn stories into headlines. Based on a philosophy of "results over fluff," PRNow continues to innovate at the intersection of media relations and data science.
Media Contact:
Name: Marcus Rodriguez
Email: [email protected]
Website: https://prnow.io/
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