Keurig Green Mountain: No Longer The Netflix Of Coffee

Up until November of last year, Keurig Green Mountain was the Netflix of coffee companies. Their stock did nothing but go up, rising something like 60-fold based on mo-mo madness.

Up until November of last year, Keurig Green Mountain was the Netflix of coffee companies. Their stock did nothing but go up, rising something like 60-fold based on mo-mo madness.

I have been enthusiastically touting this as a short candidate, and it is unwinding quite nicely. I think it’s got plenty to go, particularly given its poor performance in this otherwise lifetime-highs-everywhere market we are in.

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