Citi Lays Out Reasons To Own Shares Of Under Armour

Citi analyst Kate McShane maintains a Buy rating on Under Armour (UA) following yesterday's earnings miss and stock selloff. The shares closed yesterday down 26%, or $7.45, to $21.49.

Citi analyst Kate McShane maintains a Buy rating on Under Armour (UA) following yesterday's earnings miss and stock selloff. The shares closed yesterday down 26%, or $7.45, to $21.49.

Image result for under armour

The analyst continues to believe the brand has momentum saying North America sales rose in the quarter 6%, potentially outperforming Nike (NKE) in the region. She also believes Under Armour's global expansion strategy is intact.

With that said, McShane dropped her price target for the shares to $25 from $38, and admits management has work to do following last year's Sports Authority bankruptcy disruption, discounting on premium athletic product, and merchandising missteps.

In the Apparel/Footwear space, McShane's top pick remains Foot Locker (FL), followed by Nike. Under Armour moved down to seventh on her list.

 

STOCKS IN THIS ARTICLE

Comments