Barbara Brooks Kimmel

CEO of Trust Across America - Trust Around the World
Contributor's Links: Trust Across America FACTS Investor

Barbara Kimmel is currently the CEO of Trust Across America-Trust Around the World, a program she co-founded in 2009 to help organizations build trust. She is also a Managing Member of FACTS Asset Management, a NJ registered Registered Investment Advisor.  A former ... more

Following: 52 Followers: 2460

ALL CONTRIBUTIONS

Does The CIO Own Trust? If Not, Who Does?
Sunday, October 27, 2019 2:18 PM EDT
How often has the word “trust” been mentioned in the news this past week? Trust in Google (GOOG, GOOGL), Facebook (FB), the Supreme Court, science and even the MLB. "Trust" is clearly on everyone's mind.
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Another Bank CEO, Another Promise To Rebuild Trust
Wednesday, October 2, 2019 12:17 PM EDT
Once again, the scandal plagued banking industry has a new CEO vowing to rebuild trust.
In this article: DNKEY
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Is “Trust In Finance” Up Or Down?
Monday, March 25, 2019 3:21 AM EDT
Are financial institutions inherently untrustworthy or is this a simple misconception?
In this article: BAC, CMA, JPM, USB, WFC
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Salesforce And Trust: Leadership From The Top
Wednesday, January 2, 2019 11:18 PM EDT
2019 began with a trust “bang” when Salesforce CEO Marc Benioff announced a new position in his company. Salesforce now has a Chief Ethics and Humane Use Officer, Paula Goldman.
In this article: CRM
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Is Trust In Banking Up Or Down?
Wednesday, July 12, 2017 10:14 PM EDT
Industry is NOT destiny and those more trustworthy financial institutions suffer at the hands of their less trustworthy colleagues.
In this article: BAC, GS, JPM, KEY, MS, USB, CBSH
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E Is Your Financial Advisor Trustworthy?
Thursday, July 14, 2016 9:00 AM EDT
Ten questions to ask yourself and your advisor that may make it easier to sleep at night.
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All Posts

Comments

Latest Comments
Building Trust Into Investing
6 years ago

You can see the fluctuation on the chart. The live portfolio is rebalanced monthly.

In this article: BA, CBG, COF, DAL, HRL, JLL, LXK, MAN, SHW, CA
Building Trust Into Investing
6 years ago

Our focus is on the "best" not the worst!

In this article: BA, CBG, COF, DAL, HRL, JLL, LXK, MAN, SHW, CA
Top 10 CEO "Trust" Stories Of 2014
6 years ago

Only to point out that the focus is usually on the bad apples which does nothing move the needle in the right direction.

In this article: SBUX, TSLA, COF, AMZN, MAR, PCL
Building Trust Into Investing
6 years ago
Thank you Susan- that list is not made public.
In this article: BA, CBG, COF, DAL, HRL, JLL, LXK, MAN, SHW, CA
Building Trust Into Investing
6 years ago
Great question Mike. Our FACTS Framework measures the trustworthiness of public companies based on 5 quantitative indicators of trustworthy business behavior. We are not measuring trust, reputation or customer loyalty. Also, please keep in mind that no company is perfect. As indicated below, less than 50 companies scored above a 70 in 2013. Thanks for taking the time to comment. Barbara
In this article: BA, CBG, COF, DAL, HRL, JLL, LXK, MAN, SHW, CA
Building Trust Into Investing
6 years ago
Susan- yes, if only more were! In 2013 less than 50 public companies scored above a 70 (on a 100 scale) in our FACTS Framework. Thanks for taking the time to comment. Barbara
In this article: BA, CBG, COF, DAL, HRL, JLL, LXK, MAN, SHW, CA
1 to 6 of 6 comments

STOCKS I FOLLOW

BA The Boeing Company
COF Capital One Financial Corporation
DAL Delta Air Lines Inc.
HRL Hormel Foods Corporation
JLL Jones Lang Lasalle Inc.
LXK Lexmark International Inc.
MAN ManpowerGroup
SHW Sherwin Williams Co.

TWEETS

PERSONAL BLOG

Latest Posts
The Impact Of Trust On Financial Returns: New Research
For the past six years, America’s most trustworthy public companies continue to "beat the Street" since we began our annual reporting.
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Wells Fargo Integrity Check
Could the Wells Fargo crisis have been avoided if leadership had the "right" data?
In this article: BAC, C, JPM, WFC
Read
The State Of Trust In Corporate America: 2016
Building a trustworthy company will improve both its profitability & organizational sustainability. Supporting this statement is a growing body of evidence showing an increasing correlation between trustworthiness and superior financial performance.
Read

Work Experience

Executive Director
Trust Across America - Trust Around the World
April 2008 - Present (13 years 5 months)
Trust Across America™ - Trust Around the World is the foremost source of data, standards and information on trustworthy organizational behavior. We help organizations build trust.
Publicist/Publisher/Owner
Next Decade, Inc.
August 1994 - Present (27 years 3 months)
Providing cost effective publicity services to nonfiction authors, professionals and business owners. Publishing and consulting for nonfiction authors.

Education

City University of New York-Baruch College - Zicklin School of Business
MBA
Business Administration and Management, General
Lafayette College
BA
International Affairs

Publications

Trust Inc., 52 Weeks of Activities & Inspirations for Building Workplace Trust
Barbara Brooks Kimmel
Next Decade, Inc.
12/01/2014

The best and most profitable companies are those who have built trust into their corporate DNA. This book brings together dozens of global experts who share "hands on" activities and inspirations to build trust in any organization. 
Trust Inc., A Guide for Boards & C-Suites
Barbara Brooks Kimmel
Next Decade, Inc.
04/09/2014
Over 50 experts offer 100 strategies for building trust at the Board & C-Suite level.
Trust Inc: Strategies for Building Your Company's Most Valuable Asset
Barbara Brooks Kimmel
Next Decade, Inc.
12/01/2013
In this multi-award winning book, over 30 experts join forces to offer advice on building trust, a company's most valuable asset. Experts include Stephen M.R. Covey, Patricia Aburdene and Kouzes & Posner.