Interpublic Dividends Date Back To McCann-Erickson

This week I'm seeking a prestigious and long-term dividend paying stock from the consumer cyclical sector. 

That cyclicals sector includes twenty-eight industries ranging from Advertising Agencies to Apparel, Autos, Broadcasting, Department Stores, Gambling, Leisure, Lodging, Packaging, Personal Services, Shoes, Restaurants, Rubber, Plastics, Textiles, and all such consumer aimed enterprises.

Today I'm reviewing a mid-cap advertising agency named The Interpublic Group of Companies.  It's trading ticker symbol is IPG

The Interpublic Group of Companies Inc is an advertising and marketing service company. Its services include consumer advertising, digital marketing, communications planning & media buying, public relations & specialized communications disciplines worldwide.

The company operates through two segments, Integrated Agency Networks and Constituency Management Group. It offers consumer advertising, digital marketing, communications planning and media buying, public relations, and specialized communications disciplines.

The company also provides various diversified services, including public relations, meeting and event production, sports and entertainment marketing, corporate and brand identity, and strategic marketing consulting. 

It offers its services under several brands comprising McCann, MullenLowe, IPG Mediabrands, Carmichael Lynch, Deutsch, Hill Holliday, and The Martin Agency, as well as Foote, Cone & Belding. 

The company was formerly known as McCann-Erickson Incorporated and changed its name to The Interpublic Group of Companies, Inc. in January 1961. The Interpublic Group of Companies, Inc. was founded in 1902 and is headquartered on Madison Avenue in New York, New York.

I use three key data points to gauge the value of any dividend equity or fund like The Interpublic Group of Companies (IPG): 

(1) Price

(2) Dividends

(3) Returns

Besides those three, four more keys  will finally unlock an equity or fund in which to invest.

1 2 3
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This article is for informational and educational purposes only and should not be construed to constitute investment advice. Nothing contained herein shall constitute a solicitation, ...

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