A portfolio of stocks I've been building since September 3, 2019, is named Volio. It will eventually hold 52 dividend dogs. Volio is the fifth portfolio I've built (at a one dividend dog per-week pace) since 2014. Five portfolios = V for Volio!

Today I'm reviewing the fifth of five financial services sector stocks striving to join my Volio folio. This could be my thirtieth pick for Volio!

That financial services sector includes twenty industries ranging from Asset Management to 8 kinds of Banks, Credit, Exchanges, 6 kinds of Insurance, Savings, and all such financial concerns.

My subject today is another large-cap diversified bank company named, Wells Fargo & Co. Their trading ticker symbol is WFC. This is my first ever report on Wells Fargo & Co.

Wells Fargo is one of the largest banks in the United States, with approximately $1.9 trillion in balance sheet assets.

The company is split into three segments for reporting purposes: community banking; wholesale banking; and wealth and investment management.

The community banking segment serves consumers and small businesses with products including deposit accounts, credit and debit cards, and student, mortgage, and home equity loans.

Wholesale banking includes corporate and commercial real estate lending, asset-based lending and trade financing, merchant services, and capital markets businesses.

Wealth and investment management includes advisory, brokerage, retirement, and trust services.

The bulk of Wells' lending takes place in the U.S.

As of February 7, 2019, it operated through 7,800 locations, 13,000 ATMs, and the Internet and mobile banking, as well as has offices in 37 countries and territories.

Wells Fargo & Company was founded in 1852 and is headquartered in San Francisco, California.

I use three key data points to gauge dividend equities or funds like Wells Fargo & Co:

(1) Price

(2) Dividends

(3) Returns

Besides those three, several other keys will finally unlock an equity or fund in which to invest, or not.

Those three basic keys, however, best tell whether a company has made, is making, and will make money.

WFC Price

Wells Fargo's price per share closed at $31.20 yesterday. A year ago their price was $48.77. Thus, in the past year, their market price dropped $17.57 or about 36%.

Assuming Wells Fargo's stock trades in the range of $20 to $40 this next year, its recent $31.20 price might rise by $3.80 to reach $35.00  by March 27, 2021, assuming upward price momentum continues.

WFC Dividends

Wells Fargo's last declared quarterly dividend was $0.51 paid March 1st. That $0.51 Q dividend projects an annual payout of $2.04 to yield 6.54% at yesterday's $21.12 share price.

WFC Gains?

Adding the $2.04 annual estimated dividend to my $3.80 estimate of  Wells Fargo & Co price upside shows a $5.84 potential gross gain, per share, which will be reduced by any costs to trade those shares.

If we put a little under $1,000.00 today  in Wells Fargo & Co at its recent $31.20  share price, we'd buy 32 shares of WFC.

A $10 broker fee paid half at purchase and half at sale could cost us  $0.31 per share.

Subtract that $0.31 brokerage cost from my estimated $5.84 gross gain per share results in a net gain of $5.53 X 32 shares = $176.96 or a 17.7% net gain on a $998.40 investment.

Therefore, Wells Fargo & Co, whose trading ticker symbol is WFC shows a possible 17.7% net gain including a 6.54% dividend yield. It could be more, it could be less.

The above speculation is based on past performance and supposition. Only time and money invested will tell if Wells Fargo & Co is worth the expenditure.