Adidas - First Loss Reported In Three Decades

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Since Ecco is the only brand I wear, plus I’ve never jogged a single mile in my life, I’m not that hip to what the cool brands are for shoes. It seems, however, that Adidas (ADDYY) has fallen out of favor. Back when I was a kid, it was a widely-stated “fact” that the name stood for All Day I Dream About Sex, which was sure to produce at least a brief guffaw from any dim eighth grader.

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I tilt to the bearish side. Slope of Hope is not, and has never been, a provider of investment advice. So I take absolutely no responsibility for the losses – – or any credit ...

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